Everything you need to know about Backlinks

When people talk about search engine optimization they talk about keyword density which is an on-page SEO and it helps to improve ranking. But when it comes to off-page SEO, everybody says posting backlinks is the best way to rank your website. If you are a beginner and just created a website, then you might have heard about the term backlinks. So today we are going to give you a brief explanation about the backlinks and will be telling you everything about backlinks that you must have to know about to rank your website.

What are backlinks?

The foundation of Google’s algorithm is based on backlinks. It is called page rank algorithm. Basically, backlinks are the links which are included in an article and that article is posted on other websites. So whenever the visitor of that website reads that article, it is most likely that he will click on the link that you have added in the article. Mostly the link is mentioned at the end of the article.

How to get backlinks?

The first step to have backlinks from other websites is to create a great content. Whether it is an article, video or infographics. When you have created the content, add link of your any other article from your website at the end of that article. The plus point which we want to tell you is it will help you more to rank better if you add 2 to 3 links in between the article also. This does not mean that you start spamming the links. You just have to add the links if it’s needed. If not needed, just add the link at the end. After this you have to search for well-known websites which are in your niche. Then email their owners and ask them to give you some backlinks. It is better to make a deal with the owners.

Mistakes to avoid

When it comes to getting backlinks, there are hundreds of complaints from beginners that they are not getting backlinks from high authority websites. They do not know what mistakes they are doing when trying to get backlinks. So we are telling you some common mistakes which you should avoid.

  • Always try to make high-quality content.
  • Do not spam the links in your content.
  • The most important thing is to propose the websites which are related to your website. If your website’s niche is health, do not propose any technical website to get backlinks. This does not mean that you will not get backlinks from irrelevant websites. There are chances that you may get backlinks from irrelevant websites but the thing is you are not getting any benefit out of it. Because the visitors which are checking the tech websites have probably no interest in health. This means you are wasting your time and hard work to get backlinks from irrelevant websites.

So this was an overview of backlinks and how they work. Hope this article helped you out. Tell us in comments if you found any new thing in this article that helped you. Stay tuned with us to get more updates about search engine optimization.